Friday, March 16, 2007

branding in the bloodstream



this is a picture from some friends at burnkit. those are prototype playstations that their client sent them to test on.

i'm not a gamer, so i can't speak to the relative merits of different platforms, but that kind of obsession over branding, that nudge and a wink, is why playstation will always have a more direct connection with me than anything i've seen come from xbox, nintendo, etc.

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